ADP
adp.comDesign Analysis
A live museum of pre-PLG enterprise marketing: form as hero, modals on entry, vendor-trophy parade and product-brand soup. Every CRISP dimension fails in a different way.
More Enterprise legacy SaaS
Workday
The flagship case study in "enterprise marketing site that buries its own product". The Sana-branded hero is the most observable defect: a buzzword product name with no UI in sight. Cookie overlay blocking videos is a Day-1 fix that hasn't shipped.
Salesforce
The enterprise homepage that hides the product behind a buzzword. "Agentic" repeated 27 times is the symptom; the cause is having no single user the page is talking to.